Filling (and Refilling!) Passion Buckets One Franchise System at a Time!

When we embark on a new endeavor our Passion Buckets are overflowing with enthusiasm, excitement and promise for what’s to come.  Eventually, business happens and little by little the passion starts to drain from our buckets.  Then, life happens and when that occurs passion tends to flood out of our buckets.  It is the very rare individual who can keep their Passion Buckets overflowing for sustained periods of time when business and life are happening to them.  Are your franchise partners in need of having their Passion Buckets refilled?

I consider it a true honor, and privilege, to have the opportunity to fill the Passion Buckets of franchisees across the country through my motivational speeches.  I take great pride in crafting speeches that are both engaging and inspiring; relevant to the franchisees and on-point with the companies’ goals; heartfelt and touched with humor.

“Susan does her homework, organizes her presentations and truly delivers the goods. Just tell her what you want to accomplish, and she’ll point your team in the right direction through education, motivation and inspiration.”

— Fred DeLuca, President and Founder | Subway

To Your Event I bring: 

microphoneCurrent, Real-World Experience and Understanding – As the current C.O.O. of a 280+ unit franchise system, and as a past multi-unit franchisee, I not only talk the talk, but have walked the walk.  I’ve spent many a night away from home tending to my businesses and I’ve written the checks.  My experience of growing up in an owner/operator family, and now being an executive in a sizeable family-operated business, allows me to connect with all parties in the franchise relationship and deliver on-point relevant messages.

“Susan’s franchising passion is projected into every presentation she makes.  She is an experienced franchisee and franchisor with great communication skills.”

— Darrell Johnson, CFE, Pres & CEO  |  Frandata


Customized Keynote Presentations – Prior to each event, I spend time talking with senior leadership of the organization, oftentimes including franchisee leaders as well, to ensure the presentation speaks directly to that brand’s products, culture and goals.

“And because I know Susan personally, I believe she would give the time and attention to her presentation, making it the best possible experience for her audience. And that’s what all conference planners want: an energetic, engaging speaker who has the best in mind for the audience..”

— Mary Jo Larson, Publisher/Vice President  |  Franchise Times Corp

microphonePassion -I proudly describe myself as a “franchise nerd”.  I love franchising, and I LOVE the people I have met on my journey.  I have been described as: focused, dedicated, intuitive, authentic, competent, driven, engaging and passionate.  And while I believe I am all of those things, Ibelieve being passionate (some have even said “obsessive”!) about franchising and about the importance of strong, functional relationships, a solid working plan and a positive attitude is the most important.

“Susan infuses a room with energy while creating real take-away value. Her expertise is accessible and easily translates to day-to-day performance improvements.” 

— Mary Ann O’Connell, CFE, President  |  FranWise